Which is an example of a consideration regarding the socio-economic group of the target audience?

Prepare for the OCR Creative iMedia Test. Utilize flashcards and multiple choice questions, each with explanations. Get ready to ace your exam!

Spending habits on media is a strong example of a consideration regarding the socio-economic group of the target audience because it directly reflects how different groups allocate their resources towards entertainment. Factors such as income level, employment status, and overall financial stability significantly influence a person's ability to purchase media products and services. Understanding these spending habits allows creators and marketers to tailor their content and marketing strategies to effectively reach and engage their audience according to their economic capabilities.

In contrast, preferred film genre, favorite television shows, and common hobbies may not necessarily correlate with socio-economic status, as they can vary widely across different income groups and do not provide direct insight into financial behavior or resource allocation. Preferences in entertainment can be influenced by a range of factors, including personality, cultural background, and social trends, thus making them less relevant to socio-economic considerations.

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